Stay ahead of the beauty game with our guide to the 5 hottest makeup trends of 2024! From glowing skin to bold colours, we've got you covered. Get ready to shine bright and turn heads with these must-try looks. Read now and start your beauty journey!
As we welcome a new year, it's time to refresh our makeup routines and embrace the latest trends. Whether you're a beauty enthusiast or just looking to update your look, staying up-to-date with makeup trends is essential for enhancing your natural beauty and feeling confident and stylish. In 2024, the makeup landscape is abuzz with excitement as new trends emerge and old favourites return. From glowing skin to bold colours, this year's hottest makeup trends are all about empowering women to embrace their individuality and express themselves through beauty.
In this blog post, we'll dive into the five hottest makeup trends of 2023 that you need to know about. From radiant complexions to striking eyes and lips, we'll cover it all. Our thesis statement is clear: These five makeup trends are must-knows for anyone looking to enhance their natural beauty and stay on-trend in 2024. So, get ready to glow, boldly experiment, and embrace your uniqueness with the help of these makeup trends. Let's explore each of them together and discover how you can incorporate them into your beauty routine.
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Trend #1: Glowing Skin
Achieving a healthy, radiant complexion has been a beauty goal for many years, and in 2024, it's all about glowing skin. Whether you have dry, oily, or combination skin, the key to this trend is to focus on skincare and highlighting the features of your face. To get started, invest in a good moisturizer and serum that suits your skin type. Look for products that contain ingredients such as hyaluronic acid, vitamin C, and niacinamide, which will help lock in hydration and protect your skin from environmental stressors. Some popular moisturizers and serums include:
- Neutrogena Hydro Boost Water Gel;
- Olay Regenerist Micro-Sculpting Cream;
- La Roche-Posay Toleriane Ultra Fluid;
- Drunk Elephant Protini Polypeptide Cream;
- Sunday Riley Power Couple Serum;
Once you have your skincare routine down pat, it's time to focus on highlighting your face. Highlighters are a great way to add a touch of radiance to your complexion without looking too shiny or obvious. Opt for a subtle, natural-looking highlighter that complements your skin tone. Some popular highlighters include:
- NARS Albatross Highlighter;
- MAC Mineralize Skinfinish Natural;
- Becca Shimmering Skin Perfector in Moonstone;
- Benefit High Beam;
- Charlotte Tilbury Beach Stick in Apricot;
When applying a highlighter, use a light hand and focus on the high points of your face, such as the tops of your cheekbones, the bridge of your nose, your cupid's bow, and the centre of your chin. Blend, blend, blend! Use a fluffy brush or a Beautyblender to soften the edges and create a seamless finish.
Tips for achieving the look:
Start with a clean, moisturized face. This will help your highlighter apply smoothly and evenly. Choose a highlighter shade that complements your skin tone. If you have fair skin, opt for a champagne or golden shade. For medium to dark skin tones, try a rose gold or bronze shade. Apply highlighter sparingly. You want to enhance your natural glow, not blind people with a disco ball effect. Practice makes perfect. Take some time to play around with different highlighter shades and application techniques until you find what works best for you. By following these tips and using the right products, you'll be able to achieve a healthy, radiant complexion that's sure to turn heads. Happy glowing!
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Trend #2: Bold Colors
If you're tired of playing it safe with neutral tones, then you'll love the second biggest makeup trend of 2023: bold colours. This trend is all about making a statement with vibrant, eye-catching shades on the eyes, lips, and cheeks. To rock this trend, start by selecting a few bold eyeshadow shades that complement your skin tone. Try pairing a deep blue or green with a warm, golden brown for a stunning contrast. Some popular bold eyeshadow shades include:
- Urban Decay Heat Eyeshadow in "Maui"
- ColourPop Super Shock Shadow in "Purple"
- NYX Professional Makeup Matte Eyeshadow in "Brights"
- MAC Pro Longwear Eyeshadow in "Golden Honey"
Next, move on to lipstick. Forget those nude shades and go for a bold, bright red, pink, or purple. Some popular bold lipstick shades include:
- MAC Matte Lipstick in "Lady Danger"
- Yves Saint Laurent Rouge Pur Couture in "Fuchsia"
- NARS Velvet Matte Lip Pencil in "Heat Wave"
- Sephora Collection Rouge Shine Lipstick in "Rose Privilege"
Finally, add some bold blush to your cheeks. Opt for a bright, rosy shade that will give your face a healthy, flushed appearance. Some popular bold blush shades include:
- NARS Blush in "Orgasm"
- Tom Ford Cheek Color in "Pink Lips"
- Charlotte Tilbury Beach Stick in "Apricot"
- Milk Makeup Blush in "Rose"
When it comes to pulling off this trend, remember that less is often more. Start with a small amount of product and gradually build up to the desired intensity. Also, be careful not to overdo it – too much bold colour can be overwhelming. Instead, balance bold shades with neutral ones to create a cohesive, polished look.
Tips for achieving the look:
Pair bold colours with neutral shades to prevent overwhelming the senses. For example, if you're wearing bold red lipstick, try pairing it with a neutral eyeshadow shade like beige or taupe. Use colour theory to create harmonious, cohesive looks. For instance, combine cool-toned shadows (like blue and purple) with warm-toned lipsticks (like orange and coral). Layer products to maximize impact. Apply a light layer of eyeshadow primer first, followed by a swipe of bold eyeshadow. Then, set it with translucent powder before adding another coat of eyeshadow. This technique will help your colours pop and last longer. With these tips and tricks, you'll be sporting the bold colours trend like a pro in no time. Just remember, confidence is key when rocking a bold look. Own it, girl!
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Trend #3: Dewy Eyes
Forget the heavy, caked-on eye makeup of the past – in 2023, it's all about creating a fresh, dewy look on the eyes. This trend is all about embracing your natural texture and enhancing it with lightweight products that let your skin breathe. To achieve this look, start with a lightweight eye cream that hydrates and nourishes your under-eye skin. Look for formulas that contain ingredients like hyaluronic acid, peptides, and vitamin K, which will help plump and firm the area. Some popular lightweight eye creams include:
- Kiehl's Avocado Eye Cream
- La Roche-Posay Pigmentclar Eye Cream
- Nuxe Liberté Royale 70% Hydrating Eye Cream
- Dior Forever Youthful Eye Cream
Next, switch up your eyeliner game with gel eyeliners that glide on smoothly and don't leave any harsh lines. These babies are super versatile and can be used to create anything from a subtle, natural look to a more dramatic cat eye. Some top picks include:
- Bobbi Brown Long-Wear Gel Eyeliner
- MAC Pro Longwear Gel Eyeliner
- NARS Large Angle Brush
- Hourglass Arch Brow Sculptor
Last but certainly not least, it's time to talk mascara. Forget the clumpy, voluminous formulas of yesteryear – now it's all about lengthening and defining lashes without weighing them down. Opt for lightweight mascaras that won't smudge or flake throughout the day. Some faves include:
- Benefit Cosmetics They're Real! Mascara
- Tarte Cosmetics Lash Hydrogel Mascara
- NARS Audacious Mascara
- Hourglass Film Noir Mascara
When it comes to putting it all together, the key to this trend is layering products in a way that creates depth and dimension without looking too heavy. Start with a light layer of eye cream, followed by a swipe of gel eyeliner. Add a bit more product to the outer corner of your eye to create a subtle gradient effect. Finish off with a coat or two of mascara to define your lashes. And voila! Your dewy eyes are ready to take on the world.
Tips for achieving the look:
Enhance your natural texture by using lightweight products that don't mask your skin. Use lighting techniques to create depth and dimension. For example, apply a lighter shade of eye cream or gel eyeliner to the inner corner of your eye to create a sense of brightness. Don't be afraid to layer products for a buildable look. Start with a light layer of eye cream, followed by a swipe of gel eyeliner, and finish off with a coat or two of mascara. With these tips and tricks, you'll be rocking the dewy eye trend in no time. Say goodbye to heavy, cakey eye makeup and hello to a fresh, radiant look that's sure to turn heads.
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Trend #4: Nude Lips
Goodbye, bold lip colours! In 2023, it's all about embracing your natural lip color with nude shades and subtle textures. This trend is all about enhancing your natural beauty and keeping things simple, yet elegant.
When it comes to nailing this trend, the key is to choose the right nude shade for your skin tone. Look for lipsticks, liners, and glosses that are one to two shades lighter than your natural lip colour. This will help create a natural-looking finish that doesn't feel too made up. Some popular nude lipsticks include:
- MAC Pro Longwear Lipstick in "Natural"
- NARS Sheer Lipstick in "Casino"
- Bobbi Brown Lip Color in "Nude"
- Charlotte Tilbury Magic Lip Rescue in "Nude"
But nude lips aren't just about the colour – it's also about enhancing your natural shape and texture. To do this, use a lip liner to define your lips, but avoid sharp lines or overlining. Instead, focus on creating a soft, natural shape that complements your Cupid's bow and vermillion border. Some top lipliners include:
- MAC Pro Longwear Lip Liner in "Spice"
- NARS Lip Liner in "Blondie"
- Bobbi Brown's Lip Line in "Nude"
- Charlotte Tilbury Magic Lip Rescue in "Nude"
And finally, add some subtle shine to your lips with a gloss or balm. This will help bring out the natural texture of your lips and give them a healthy, plump appearance. Some favourite nude glosses include:
- MAC Lipglass in "Nude"
- NARS Lipgloss in "Casino"
- Bobbi Brown Lip Balm in "Nude"
- Charlotte Tilbury Magic Lip Rescue in "Nude"
When it comes to pairing your nude lips with other makeup looks, keep things simple and understated. Avoid bold eyeshadows or heavily lined eyes, and instead opt for soft, natural shades that complement your nude lips. A light dusting of bronzer or highlighter on the high points of your face will also help to enhance your natural glow.
Tips for achieving the look:
Choose a nude shade that complements your skin tone. Test out different shades on your jawline to find the one that disappears into your skin. Use a lip liner to define your lips, but avoid sharp lines or overlining. Instead, focus on creating a soft, natural shape that complements your Cupid's bow and vermillion border. Add some subtle shine to your lips with a gloss or balm. This will help bring out the natural texture of your lips and give them a healthy, plump appearance. Keep your eyes simple and understated. Avoid bold eyeshadows or heavily lined eyes, and instead opt for soft, natural shades that complement your nude lips. With these tips and tricks, you'll be rocking the nude lips trend in no time. Say goodbye to bold lip colours and hello to a natural, effortless look that's sure to turn heads.
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Trend #5: Metallic Accents
Add a touch of luxury to your makeup look with metallic accents on the face and body. This trend is all about incorporating shimmering, gleaming metallic shades into your makeup routine to create a striking, eye-catching effect. Metallic eyeshadows are a great place to start and can be applied wet or dry depending on the level of intensity you desire. Try pairing a metallic eyeshadow with a matte finish eyeshadow to create a dynamic contrast that will make your eyes stand out. Some must-have metallic eyeshadows include:
- MAC Pro Longwear Eyeshadow in "Golden Honey"
- NARS Duo Eyeshadow in "Casino"
- Bobbi Brown Long-Wear Eyeshadow in "Champagne"
- Charlotte Tilbury Magic Eye Rescue in "Golden Honey"
But metallic accents aren't just limited to the eyes. Add a touch of shimmer to your lips with metallic lip glosses that come in a range of shades, from classic red to bold berry. For a truly show-stopping look, try applying metallic body powder to your collarbones, shoulders, and arms for a lit-from-within glow. Some fan-favourite metallic lip glosses include:
- MAC Lip Glas in "Golden Honey"
- NARS Lip Gloss in "Casino"
- Bobbi Brown Lip Gloss in "Champagne"
- Charlotte Tilbury Magic Lip Gloss in "Golden Honey"
When it comes to applying metallic products, the key is to use them strategically. A little goes a long way, so start with a small amount and build up as needed. You can also mix metallic shades with matte finishes to create a more subtle look that still packs a punch. And don't be afraid to pair metallic accents with bold or neutral makeup looks – the contrast will only make your metallic moments stand out more.
Tips for achieving the look:
Mix metallic shades with matte finishes to create a more subtle look that still packs a punch. Apply metallic products strategically, starting with a small amount and building up as needed. Pair metallic accents with bold or neutral makeup look to create a striking contrast that will make your metallic moments stand out more. Whether you're looking to add a touch of sophistication to your everyday look or make a statement on a special occasion, metallic accents are the perfect way to elevate your makeup game. So go ahead, get ready to glow – and shine bright!
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Conclusion
In conclusion, the five hottest makeup trends of 2023 are all about enhancing your natural beauty and having fun with makeup. From the versatility of multi-tasking products to the drama of bold, bright colours, there's something for everyone in this year's lineup. Whether you're a fan of nude lips or metallic accents, the key is to find what works best for your skin type and preferences.
Don't be intimidated by the thought of trying out these trends – remember, makeup is meant to be enjoyed, not stressful. Experiment with different products and techniques until you find what makes you feel confident and beautiful. And the best part? Staying on-trend doesn't have to break the bank. With a little creativity and resourcefulness, you can easily incorporate these looks into your daily routine without sacrificing quality or affordability.
So go ahead, give these trends a try, and see what works best for you. Have fun playing around with different looks and finding what makes you feel your absolute best. Happy makeup-ing, and remember – the most important thing is to always stay true to yourself and your style.